Indian Fashion Trend

What is fashion? Fashion is an art. It's a religion, and job. It's a peek into a personality. It's an escape or a disguise. It is a feast for the eyes. But ultimately, fashion is an individual statement of expression for each of us. Fashion is also a general term for a popular style or practice. Fashion refers to a distinctive and often habitual trend in the style in which a person dresses or to prevailing styles in behavior. Fashion also refers to the newest creations of textile designers.

In the whole world, Indian fashion plays a very important role. India is a very big exporter of fabrics and accessories. India’s strengths not only depend on its tradition, but also in its raw materials. All over the world, India is the third biggest maker of cotton, the second biggest maker of silk and the fifth biggest maker of man-made strands, apart from having cheaper skilled work force. India provides these fabrics to the international fashion houses at competitive prices with shorter lead time and an effective monopoly in designs which covers Elaborated hand embroidery. An Indian piece of clothing frivolity with dot work is an alternate zone which is sought after in the universal business.India is a country with diversified customs and cultures. People following various traditions live here, their way of dressing also differ from each other. Building a strong brand in fashion capitals of the world like Paris, Milan and New York needs innovative designers, a seamless supply chain, control over retail and distribution and concentration on quality. Every stakeholder including designers, exporters, textile players and retail chains needs to come together to make sure that the position of Indian fashion is strong in the coming years. The Indian fashion industry has many views but only one model, wherein a designer creates a retail venture with his/her own brand through organized retail chains.

The fashion industry all over world has recognized that increasing variety of customers come under the group of plus size. By not dealing in plus size clothes before, a sizable part of growth has been limited in the ever-booming fashion industry. Fashion designers and professionals have yet, recognized that they are actually building a huge reduction by not producing plus size clothing’s. Plus size clothes are in a great need. Oversized men and women like to wear hip plus size clothing matching their style claims. Plus size clothing has come a long way within the clothing industry and fashion market. In the past, the choices regarding clothing made for plus a size individual was limited, often lacking a respect to the ever-changing fashion trends within society. The availability of different styles was quite poor and unaccommodating. The demand for a better selection increased with the unfortunate rise in overweight or obese individuals across the world. The interest in the plus size clothing market has increased due to the increasing levels of obesity and eating disorders that plague a large number of individuals. The shape and size of the average person has increased throughout the years, demanding a shift in the way clothes are designed, produced, and marketed- especially from women, who as a whole have become larger and heavier than they appeared about 20 years ago. People who are now reaching their 40s and50s add to the increase in obesity - more than 60%of this group is in need of plus size clothing. Indian fashion industry has come at par with international standards. It has become one of the most happening and revenue generating industry of India. The people like to dress in style which is accepted globally. Dressing has become of the important aspect of one’s identity and personality. Because the famous Giorgio Armani said that “It would be very hard for me to do things somebody else's way”. So, development of one’s own style that is recognized by one’s own name is the key to reach the pinnacle of success, in the business of fashion designing.